Introducing Cubetto from Primo Toys

The thought of learning coding fills me with fear.

Kian is studying games design at sixth form and his work goes straight over my head and even making HTML codes for my blog gives me a headache.

Computers are second nature to this generation and even Isaac is learning to code at school and now you can teach children as young a three to code with Primo Toys Cubetto.

I was offered the Cubetto to review and if I am honest, I was initially really skeptical about a toy that could teach a child to code. I am pleased to say that it blew me away and we have had lots of fun playing with it both at home and at pre-school as it makes coding accessible for both girls and boys.

The Montessori-approved coding toy has been designed to introducing coding through play to help children aged three years and up to write their first programs using a friendly wooden robot, powered by a revolutionary coding language made of tangible blocks, instead of text on screens.

In the box you get:

  • Cubetto wooden robot, complete with a friendly, smiley face and two wheels to make it move (requires 3 x AA batteries)
  • Interface Board – the control panel (requires 3 x AA batteries)
  • 16 Command Blocks which are colour coded by direction they send the robot in
  • World Map – Cubetto’s Adventure Playground

Because the set is wooden, it is robust and looks a bit like a jigsaw puzzle, which is familiar to children and completely gender inclusive, so it appeals to both girls and boys.

Primo Cubetto

Simply decide where you want your robot to go and place the colourful blocks in a sequence on the board to tell it where to go. The cube can go forwards and turn right and left.

Once you have made you route, press the “go” button and watch as Cubetto cleverly moves around the map.


There are also blue function line tiles included which you use if you want to repeat the sequence by inserting them into a special place on the board.

All the kids from Isaac (8), Eliza (6) and Sebastian (3) have enjoyed playing with the Cubetto. At first it was very much trial and error, especially for Sebastian as he would make it turn left and right but forget to add a forward tile to get to his chosen destination but it has really helped their reasoning skills.

With STEM fields (science, technology, engineering, and mathematics) being predominantly male occupations, Cubetto is an early-age solution to gender gap, encouraging both girls and boys to experiment with technology.

Cubetto has an RRP of £159 and is available from

10 thoughts on “Introducing Cubetto from Primo Toys

  1. Anosa says:

    I love to see parents that are still into interactive toys such as this. Technology has eaten most of the parents. Ipads are what they are giving to let their kids play. Good thing there are still like this one.

  2. Wow!! This sounds amazing – I’d definitely get one of these for Pickle when he’s a little older. I really like that it’s wooden too – feels less ‘techy’ somehow.
    Holly – Little Pickle’s Mom recently posted…Easy Mother’s Day Crafts with HomebaseMy Profile

  3. Kerry norris says:

    I’ve never heard of this but it looks fantastic. Coding, maths etc all goes over my head but hubby would love playing with this with the girls
    Kerry norris recently posted…Why Can’t I Accept My Post Baby Body?My Profile

  4. Lindsey says:

    How awesome is this my daughters father works in comptuing and he would literraly squeal like a pig in delight. Howere a little pricey, but can you really put a price on childrens education, especially one that gives them a head start.
    Lindsey recently posted…Mumma TumsMy Profile

  5. Tell me about it coding gives me a headache but I am pleased that they are introducing it to young children as I think it is a useful skill to have x
    Ana De- Jesus recently posted…February Degustabox: Take TwoMy Profile

  6. I love educational toys like this. My kids would love this.

  7. Lilinha says:

    I’ve never seen it before but I love educational toys! Looks fantastic! 🙂
    Lilinha recently posted…New Children’s Show: Rusty Rivets on Nick Jr #RustyRivetsUKMy Profile

  8. Talya says:

    What a fabulous idea for a toy! Coding is the future so I say it’s good to start them young and this looks like just the perfect thing to do that with.
    Talya recently posted…GUEST POST: 7 surprising benefits of yoga in pregnancyMy Profile

  9. I’ve seen this before and think it is a great idea that my eldest would love.

  10. What a great idea, the next generation are going to be computer whizzes aren’t they, they are learning everything so much younger.
    Sabina @MummyMatters recently posted…Mother’s Day Gifting – Tiger Beauty RangeMy Profile

Leave a Reply

Your email address will not be published. Required fields are marked *

CommentLuv badge

This site uses Akismet to reduce spam. Learn how your comment data is processed.