Floof – a light and fluffy mouldable material that sticks to itself, just like snow

Sensory toys are big business at the moment, with slime a firm favourite in my house, but with winter well on its way, I have been looking for something else to entertain the kids.

Let me introduce you to Floof!

Floof is a light and fluffy mouldable material that sticks to itself, just like snow – but without the freezing fingers, making it the perfect stocking filler for a child’s wish for snow over Christmas.


Sensory Play activities are vital for the development of young children, as not only is it a hands-on activity, but it lets kids engage with their senses through the exploration of different materials and textures through play.
We were sent the Floof builder set to review which contains:
  • 120g of fluffy & light mouldable, reusable Floof
  • Roller handle plus pebble & brick patterned rollers
  • 2 scraper tools


The kids loved experimenting with the texture, making patterns with the rollers and rolling it up into balls to make their very own snowmen.

Floof Builder Set

I would recommend using Floof on an oil-cloth covered table or a tuff spot, as excited play means that it can go everywhere, although the plastic trays did keep most of it in one place.

Floof Tuff spot

It is easy to clear up by hand, as the floof sticks back together easily and when playtime is over, simply pop it in a resealable bag, so it can be reused and reshaped as often as you like.

Just don’t leave it in easy reach of any visiting elves as they love to make “Elf Angels” in it!

Floof is available from all good toy shops priced from £9.99

11 thoughts on “Floof – a light and fluffy mouldable material that sticks to itself, just like snow

  1. Charli says:

    Oh, this stuff sounds so great! My stepdaughter would absolutely love this!

  2. Crystal says:

    This looks super fun to play with, my niece and nephew would have a blast.

  3. Rachael says:

    This looks like so much fun. We’re big sensory play fans here and since Oscar is now getting a little more interested in the world around him, I can’t wait to start introducing more baby friendly sensory play. The Floof looks absolutely perfect for my biggest boy though – I love the elf on the shelf picture.

  4. This sounds addictively tactile! And your elf obviously loves it too 😉

  5. dena says:

    Oo i’ve not seen this before but it looks like fun though! x

  6. Rachel says:

    If we can have a Floof Christmas instead of one with that cold horrible white stuff I would be delighted x

  7. Mayah Camara says:

    This looks like something the kids would get hours of fun out of!

  8. Sucha good idea ot use it for Elf on the shelf, I think any kid would love this. Mich x
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  9. Floof looks great. My kids would love it.
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  10. Melanie says:

    Ideal stuff for kids playtime. Looks like fun without too much mess xx

  11. Laura Dove says:

    Oh I LOVE this stuff! I remember it from Blogon, I want some for our elf!

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